The GeoNext Startup Showcase

By on 8 March, 2012
 
One of the unique highlights from the GeoNext conference was the ‘Startup Showcase’ where three competing startups were each given 10 minutes to pitch their company to four panellists, including those from investor firms, for the chance to win a prize.
 
The final startups were chosen from a host of entrants from around Australia, with the three selected to pitch to the judges being:
 
GeoLocarta: an open marketplace and point verification system for both consumer and professional level spatial data. Our unique systems integration and mobile application provides a direct-to-market framework for providers that streamlines the entire product flow from data collection to packaging, transferring, and delivery. Consumers will benefit from greater availability of up-to-date and highly relevant data they need to achieve their projects.
 
StreetHawk: an active personal shopper in your pocket that alerts you to the deals you want around you, and the locations you frequently shop. StreetHawk exposes the deep retail inventory around every shopper and makes it easy for them to find it. StreetHawk is powered by a cloud-based ‘RRR Matching Platform’, which means that offers are sent to the Right person, in the Right place, at the Right time. StreetHawk bases the matching on shopper preferences, 'Wants', and eventually their behaviours. Retailers have control to drive real-world, real-time footfall and loyalty with easy self-service listings.
 
buildAR.com: the first AR Content Management System in the world. With well over 5,000 signups, it is still the clear leader. buildAR lets you easily link your content to the real world to create Augmented Reality for a massive audience. buildAR was the winner of "most promising new technology" award at #tech23 in 2011 and has received glowing reviews from people all over the world.
 
Of the three finalists, the judges selected buildAR.com as the winner, with the company receiving $1,000 of Australian cloud hosting from ninefold.
 
Additionally, the audience also picked builAR.com as their favourite, so they also walked away with a $50 Amazon voucher and a copy of James Moody and Bianca Nogrady’s book The Sixth Wave.
 
A great big thank you goes out to all the entrants, the judging panel, including Jodi Stanton from MH Carnegie, Pierre Sauvignon from Pollenizer, JT Klepp from mobiOne, and Mark Carniello from Indji Systems.
 
GeoNext will again run the Startup Showcase in 2013, so stay tuned to geonext.com.au for details!

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