An agreement between Critchlow and Nokia Location & Commerce has been signed increasing the geospatial datasets available to New Zealand's government and the commercial sector.
The deal sees Wellington-based Critchlow become the preferred reseller for a range of specialist NAVTEQ Map data and services.
Not only does the agreement introduce datasets not currently available in New Zealand – like sophisticated 3D city models and comprehensive traffic pattern data – the deal also allows Critchlow to resell NAVTEQ Map data to New Zealand- and Australian-based organisations that need multi-national datasets.
Critchlow chief executive Jos Kunnen says the new deal is expected to boost the company's existing export revenue in the emergency services sector.
"We've already built route optimisation solutions for the New Zealand market, and this reseller agreement allows us to upscale the existing solution for the international market and localise it using NAVTEQ transport network data for whatever geography we choose."
In New Zealand, Mr Kunnen expects organisations to combine the newly available datasets with open data or their own organisational data to improve decision-making across a range of areas.
He believes that this relationship will improve the accessibility of quality datasets for those in the government and commercial sectors who may be using less comprehensive or accurate datasets.
"There's a strong business case for investing in authoritative datasets. In business critical situations like evacuating people during disasters, directing emergency crews, planning road networks that are going to be around for 80 years, do you want data that's 'good enough', or do you want the best data?
Mr Kunnen says the arrangement means New Zealand enterprise and government organisations now have more comprehensive and higher quality data available, which can be used to support planning, infrastructure development, routing, fleet management and much more.
Critchlow has been supplying New Zealand road network data to NAVTEQ for the last five years, and the new reseller agreement is simply an extension of this relationship, he says.
"We're already a leading provider of geospatial data analysis and solutions. With the addition of these critical transportation and 3D datasets, we will strengthen our position as a leading provider of geospatial data services."
Brent Stafford, Oceania Sales Director, Nokia, Location & Commerce says of the new relationship: "As an authorised NAVTEQ Map reseller, Critchlow will provide enhanced enterprise solutions to New Zealand, creating new market opportunities for the public and private sectors. This includes a broader variety of credible and authoritative geospatial data for enterprise GIS platforms and other applications.
"This is a positive step forward for the enterprise community in New Zealand, as well as for Critchlow and our organisation."
