MapData Services (MDS) has announced that it is providing New Zealand users with access to earthmine 3D technology, which combines LiDAR with high-resolution imagery, to create 3D virtual worlds.
MDS General Manager Cassandra Barker said the technology would bring a new era of organisational data management and analysis to New Zealand.
“Managing information from a geographic, map-based perspective has become common place in today's business environment – but user expectations have grown beyond flat, 2D imagery,” Ms Barker said.
“Through MDS' partnership with earthmine, we are providing New Zealand organisations with a way to create a compelling ‘real-life’ digital experience.
“For a staff member in a government department, this could mean performing audits on council assets – such trees or roads – from their computer, without having to make a trip into the field.”
Additionally, earthmine supports plug ins for integration with major Geographic Information System (GIS) technology, including AutoCAD and Esri ArcGIS.
“GIS professionals will now be able to view their spatial data and analysis in the context of the real world,” said Ms Barker.
“Users can easily navigate their geodatabase in 3D and layer spatial information on top of real-world imagery, to achieve a new, detailed perspective of a situation.”
As part of the earthmine solution, users are able to collect their own data – or tap into a library of pre-existing 3D street level imagery.
Ms Barker said the onset of location-aware 3D technology was coming at the right time for progressive New Zealand businesses – many of which are already leveraging location-based technology.
“Hundreds of organisations across the country already use mapping in their day-to-day business – whether it’s to provide store locations to customers, manage their assets, or analyse their data,” said Ms Barker.
“New Zealand’s businesses are ready to take it to the next level – and the team at MDS is keen to start adding that third dimension to traditional digital applications.”
For further information, visit www.mapdataservices.com.
earthmine was recently acquired by Nokia.
