Governed by ANZLIC – The Spatial Information Council - NAMF provides an overarching set of standards for the process of verifying an address and exchanging digital address data between government departments and organisations. The stated overall aim of the NAMF is to provide a unique address where one address equals one location.

“I am pleased to see that Pitney Bowes Business Insight has achieved the first certification of its compliance to NAMF. PSMA Australia was contracted by ANZLIC to implement the framework and develop the compliance certification scheme and I encourage all other companies that provide address validation services to also achieve certification,” said Drew Clarke, Chair of ANZLIC.

The primary drivers for creation of this framework have been the financial and human costs of unreliable address data. Whilst these costs amount to millions of dollars each year for Australians, it has been during recent emergency services and disaster management situations, such as the 2011 Queensland and Victoria floods, that the requirements for reliable address information has been fully recognise.

“Many of our clients in emergency services and government rely heavily on our ability to provide access to the most up-to-date and accurate data as possible,” said Sean Richards, Director of Product Management at Pitney Bowes Business Insight.

Adopters of the framework will now be given much greater confidence in the accuracy of a geocoded or validated address when utilising NAMF-certified solutions provided by Pitney Bowes Business Insight. In addition, they will also have the ability to provide advice on any perceived inconsistencies through a nationally agreed feedback mechanism administered by PSMA Australia.

For further information on NAMF certified geocoding and address validation solutions please contact Simon Dell’Oro, Pitney Bowes Business Insight on 02 8925 7338 or visit http://www.pbinsight.com.au/products/enterprise-address-mgmt/namf/

Simon Dell’Oro

Product Manager

Pitney Bowes Business Insight

Ph: 02 8925 7338

Email: simon.delloro@pb.com